Converging on Conversions: The Best Means to Your End
Posted on February 22, 2016 at 17:06 PM
Having lots of online marketing irons in the proverbial fire may seem like a great idea; you’re saturating the web with your awesome messaging and content, and you just know the doors of your business will be blown of their hinges with new business streaming in. So when a business doesn’t pick up, you throw […]Continue Reading
Let’s Recap reCAPTCHA: What Is It and Why Is It So Important?
Posted on July 21, 2015 at 14:07 PM
For almost any business or industry, a website is as necessary as a business email or phone number. These days, it’s your portfolio, calling card and the first impression most people get of who you are as a brand. In other words, you should treat your website as one of the most critical marketing pieces […]Continue Reading
Building a Mobile-Friendly Site To Survive Mobilegeddon
Posted on May 13, 2015 at 16:48 PM
Building a site for mobile devices may be one of the first items on your to-do list after having learned about Google’s “Mobilegeddon”, the latest update that penalizes sites that aren’t mobile-friendly or responsive. If your current address is under a rock, you can catch up to the news here. The deadline to make your […]Continue Reading
Are You Prepared for Mobilegeddon? Google’s Newest Algorithm Change is Here!
Posted on April 09, 2015 at 14:21 PM
Businesses looking to save a buck by not offering a mobile-friendly, responsive version of their website may end up losing out in the end, according to Google’s newest algorithm change announcement. As of April 21st, Google will significantly increase the importance of mobile-friendly design regarding how they rank websites in search engine results. This has […]Continue Reading
It’s 2015: Do You Know Where Your SEO Is?
Posted on February 09, 2015 at 17:18 PM
Keeping up with the ever-changing landscape of search engine optimization is like chasing a mythical unicorn; you’re not likely to ever see or catch one. With the updating algorithms that take place every few months, SEO marketers have been scrambling just to maintain best practices. Luckily, there are some consistent rules of thumb that still […]Continue Reading
Let Your Geek Flag Fly: 8 Ways Analytics Make Your Job Easier
Posted on October 02, 2014 at 15:50 PM
Number crunching is about as fun as getting a lobotomy, and just as mind-numbing. That is unless you know and understand just how much you can learn from analyzing your marketing and advertising metrics on a regular and consistent basis. After all, numbers don’t lie, and there are countless ways to use tools like Google […]Continue Reading