Gefen Marketing
Tag Archives: promotion

“Can I Get Your Digits?” 5 Ways Retailers Can Use Text Marketing

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Posted on June 23, 2014 at 15:37 PM

Do you know anyone these days without a cell phone? Yeah, we didn’t think so. Out of those people, how many have texting? Chances are, it’s the vast majority. So why are retailers still not leveraging an instant access to their target audience by literally giving them important info in the palm of their hand? […]

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baby boomers and smart phones

The Smartphone BOOM: Why You Should Include Baby Boomers in Your Smartphone Incentives

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Posted on April 17, 2014 at 15:30 PM

Kids these days…always on their cell phones. The stereotype is that teens and young adults (let’s go with 35 years old and under) can expertly walk, text and browse the internet all at the same time on their handy smart phones. It’s safe to say that young Americans have become more dependent and somewhat transfixed […]

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